LA RUCHE QUI DIT OUI!
Positive energy store
strategy:
Create the platform’s first actual store
solution:
• Coherently transpose the brand’s cheerful and colourful DNA and embody the commitment for local produce and the fair remuneration of farmers.
• An exemplary CSR approach: savings on the material for the shell, no F&V furniture with the products displayed directly in crates made in France, collaboration with the CAVAPU collective, LED lighting, bio-sourced paint, green electricity, etc.
expertise:
Architectural concept, customer journey and experience, graphic universe, project management.
1 YELLOW CEILING | 36 M2
1 SLATE WALL
108 COLORED CRATES
20 BULK SILOS
1 OUI PORTEUR | 2 RE-USE WOODEN ISLANDS UNITS
